Tom Ford

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Private Blend

Solidifying it’s ultra luxe position

Tom Ford Global commissioned LIGHTBLUE to conceptualise and deliver a world-class Private Blend Collection experience in the Middle East, marking a significant cultural moment for the brand and solidifying it’s ultra luxe position.

The opulent multi-sensory experience, enhanced by immersive technology, took regional and global celebrities on a journey of exploration, set against the backdrop of the Burj Khalifa.

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